Have you ever wondered how a Feng Shui office may help you at work? Your office or workspace is one of the most important areas of your environment, next to your bedroom. With this in mind, it is no wonder that how we feel at work can affect our whole lives. Having a Feng Shui…
Today we are going to talk about marketing photography. You will ask yourself: “what is it?” To answer this question we have to travel to its beginnings. The term photography is defined as the art and technique of obtaining lasting images due to the action of light. Has long been its route, from analogue photography…
We can’t do it all, but we try! The chaos of life can bring you down if you let it, but, when you roll with the punches and you have a good support system, you will rise above! This week, we are just sharing our lives with you. From vacations and remodeling to getting new…
In business, and in life, rarely are decisions as simple as chocolate or vanilla, oxford comma or. standard, or “gif” or. “jif.” In fact, I bet you have no problem choosing a side in any of those battles (and are likely heatedly preparing your argument as we speak). Unfortunately, most strategic decisions are less “black-and-white”…
Last week, I devoted close to two days of my life revising, refining, and reworking the copy for a new piece of pillar content that will be launching later this week. It was all about growth-driven design. As a content and inbound marketer nerd, I’ve always understood the high-level value proposition of growth-driven design. “The traditional…
Anyone who knows me well (or even a little) knows I’m a very proud Texan. So, when I learned I was going to a marketing conference in the Texas hill country, I was happy I didn’t have to drive far and that I could show my co-workers around my home state. via GIPHY Now, to…
Can you use inbound marketing to get more value out of your paid conference sponsorship? In this week’s episode of The Inbound Success Podcast, GaggleAMP Founder and CEO Glenn Gaudet shares how he’s using classic inbound strategies to maximize the value of GaggleAMP’s sponsorship of the 2018 Social Media Marketing World Conference, as well as…
When you’re the leader of an organization, you have to be willing to experiment — with new ideas, processes, etc. This only works, however, if you understand that, when you experiment, you won’t always succeed. In fact, you may fail on occasion. I wrote an article on transparency not too long ago championing how we…
Even in a digital world, customer service is a business make or break — probably even more so. With so much of our activity taking place behind screens, sans any interaction, customer service is arguably our last tether to a real human connection. (Cue Gravity scene here.) Today, when someone has a bad experience with…
So, I was late to the Mad Men phenomenon, but since I started it in the fall last year, I’ve been hooked. It’s fascinating how well it captures the stress of creative careers and the agency environment and also, just how little has changed in the past 50 years. Well, aside from all the smoking,…
In this week’s episode of The IMPACT Show, Stacy and I discussed video intros, Facebook Watch and ads, WeWork’s acquisition, International Women’s Day and more. Just in case you missed us live (or if you want to relive the magic), you’ll find the episode’s show notes below as well as the recording. Enjoy and make sure to share! …
In today’s modern marketing environment, we have an immense amount of data with just a few clicks. Because of this, we have more power than ever to make the extremely educated and data backed decisions. However, this can also be very overwhelming. So overwhelming, I often hear “Where the heck do I start?!” from clients…