I know we’ve talked about the art of giving and receiving feedback on Creator’s Block. But this week, we wanted to address something specific we’ve touched upon in previous episodes — how to handle negative feedback from clients that we don’t agree with.
Since it’s a significant feedback challenge on its own right, we would always say, “Hey, let’s talk about this on a different episode.”
Well,
Have you ever stared at your to-do list and felt yourself getting more and more stressed out? Or worried you’re never going the reach the end?
There have tons of times I’ve become frantic thinking about how many things I need to get done, with only 24 hours in the day.
It’s taken me many stress-filled days to realize organization was the answer to conquering my growing to-do list.
I knew I wasn’t alone in my stress;
One of the scariest things a content marketer can experience is a sudden and dramatic drop in organic traffic. When Britt Schwartz saw this happen with one of her clients, she immediately set about identifying what the root cause was and determining how to address it.
What Britt found when she analyzed Ambs Call Center’s traffic was that they had fallen far down the search engine results pages for certain keywords, and traffic has dropped
I’m an inbound marketing strategist. I’ve been one for years and I am always amazed at what can be accomplished when strategy and tactics come together.
If you’ll be so kind as to indulge me for a bit, I’d like to share a story about how I accomplished something that was a longshot, through smart inbound strategy and tactics.
It was about this time last year when I made the decision to do something I never imagined doing — run for my local school board.
If you could double the percentage of people who take action on your website, how much of a difference would that make to your bottom line?
The truth is, the average conversion rate for most eCommerce and lead generating websites sits between 2-3%. Yep.
That means about 98% of your visitors are leaving without converting.
The major reason that these conversion rates are so low is that many consumers have trouble navigating your website.
Too many brands design for themselves
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2018 isn’t what I thought it would be.
Where are the flying cars and self-tying shoes we were promised, am I right?
The absence of these wonders (and I suppose some more practical items) goes to show you the future is unpredictable.
As a marketer, you can try to analyze your data and forecast what needs to be done in the next year, but success relies on more than just what’s under your own nose.
No matter what your past performance, a new medium, law, tool, or competitor
If you want an agency to shift and make inbound work, you really have to think about the greater purpose, your company’s values, and the company’s 3 year vision.
Inthis week’s episode of The IMPACT Show, Bob and Nick talked visual search, communicating authentically, and their main topic of the day, how to make inbound work for you.
As a reminder, we’re here to help growth leaders overcome common obstacles and create breakthroughs.
IMPACT is known for its transparency within the inbound marketing community. We tell it like it is.
If HubSpot does something that doesn’t make sense, we talk about it. And after IMPACT went through a rough period back in 2015, Bob didn’t hide behind a veil of secrecy.
He started writing about it and talking about it. A lot.
We wear this level of external transparency as a badge of honor at IMPACT and when we asked folks what made us different, honesty and transparency
At CES 2018, companies from the TV, appliance, artificial intelligence (AI), automotive, and other spaces venture to show off their futuristic products for consumers.
With the increased popularity of voice-controlled products and integrations with smart speakers, many companies came showing off to make sure they beat their own competitors to the voice game.
Meanwhile, car companies hit the floor to show off their new and improved vehicles equipped with self-driving
It’s 7:30 a.m. on a Thursday morning — at least it is here on the East Coast.
Normally, I would be bending over backward to ease you into the day with a few inspirational quotes or maybe even a quick how-to. But at this moment, you and I have bigger fish to fry.
Here’s the deal, folks. Early bird pricing for IMPACT Live ’18 ends on January 17 — and if you haven’t gotten your tickets yet, I’m going to need you to sit down.
You and I are going
You ever feel like you’re Superwoman(man) because you worked 70 hours in a week? How ’bout working weekends?
Do you get hi-fives in the office because you’re still there at 9pm?
What is working long hours really doing for you? Does it really make you that much more productive?
Are you wearing the “I work long hours Badge of Honor”?
We are here to tell you that you must rip off that badge of honor and disregard it immediately!